Dubai attracts millions of tourists annually, and has millions of residents with the expatriate community, growing by the second. This provides you with an opportunity to reach both residents and visitors from around the world.
Billboards are visible around the clock, ensuring continuous exposure to commuters, pedestrians, and tourists throughout the day and night in a city that never sleeps. Unlike other forms of advertising that may be fleeting, billboards offer long-term visibility, allowing you to maintain a consistent presence in the market.
Billboards can be strategically placed in high-traffic areas such as Sheikh Zayed Road, Dubai Marina, and Jumeirah Beach Road, maximising exposure to a diverse audience, again and again.
Research by the Outdoor Advertising Association of America (OAAA) also found that nearly 70% of consumers make shopping decisions while in the car, and more than one-third of drivers visited a retail store they saw advertised on a billboard.
Your billboard will make a significant impact on consumer behavior, in a place like Dubai with such high traffic volumes, where commuters spend considerable time on the roads, providing ample opportunity for billboard messaging to influence their purchasing decisions.
Ready to start your billboard campaign? Dubai Advertising, will guide you through devising the most effective strategy to maximise the impact of your billboard campaign, ensuring it stands out amongst the skyline.
© All Rights Reserved.
